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PUMA X SCAD

This presentation showcases our innovative design of a progressive sneaker inspired by ballerina flats for women, developed as part of the PUMA x SCAD design competition. With a focus on emerging trends and consumer insights gathered through extensive field research, we collaborated closely with PUMA sneaker designers to create a concept that challenges traditional sneaker design and aligns with modern market demands.

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© 2024 Katie Harding

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